American on-line electronics retailer Newegg has added Dogecoin (DOGE) as an official cost technique amid the continued parabolic surge of the meme-based cryptocurrency.

Newegg announced Tuesday that the corporate added the choice by means of crypto cost platform BitPay.

The agency stated that the brand new characteristic was launched along side Doge Day — a neighborhood crypto vacation pushed by DOGE proponents to be celebrated on April 20. In response to on-line reviews, Dogecoin advocates apparently hope to see DOGE hit $1 right this moment.

Newegg’s senior model supervisor Andrew Choi said that the rising momentum across the cryptocurrency is “plain.” “The latest surge in Dogecoin worth underscores the necessity to make it simpler for patrons to make purchases with this well-liked cryptocurrency,” he famous.

Newegg grew to become one of many first main on-line purchasing shops to just accept Bitcoin (BTC) when the company partnered with BitPay again in 2014. Initially debuting the characteristic in america, the agency subsequently expanded the payment option to greater than 70 international locations.

“We’re dedicated to creating it simple for our clients to buy nevertheless works finest for them, and which means letting them full transactions with the cost technique that fits them finest. To that finish, we’re glad to present Dogecoin followers a simple approach to store on-line for tech,” Choi said.

Newegg’s transfer into Dogecoin funds comes amid a catapulting DOGE worth rally, with the altcoin gaining greater than 480% over the previous seven days on the time of writing. On April 19, DOGE market capitalization hit $50 billion for the primary time in historical past, with the token hitting an all-time high of $0.45.